AFAR

BRANDING, PACKAGING & WEBSITE

Self-initiated conceptual project for a Moroccan honey brand. An opportunity to showcase Branding, Packaging, and UI / Web Design skills.

A vibrant luxury aesthetic was developed for this high-end honey brand. This centred on an illustrative honey bee, created with a vibrant colour palette. Sharp typography, graphic elements, and imagery are housed in crisp clean layouts, punctuated with splashes of bright orange and yellow.

Lo-Fi and Hi-Fi designs for both desktop and mobile. The animations were created using After Effects, and Animate.

MY ROLE / CAPACITY

• Animation
• Art Direction
• Branding
• Creative Direction
• Digital Design
• Graphic Design
• Key Visual
• UI